London,
beautiful one day
London Tourism Cooperative (LTC)is a not-for-profit tourism marketing consortium
“When a man is tired of London,he is tired of life”
⸺ Samuel Johnson, 1777
Welcome to London.This greatest of cities almost defies description – it’s cosmopolitan, trendy, fun and exciting 24/7, it’s also traditional, historic and gracious. All these characteristics – and more – are revealed as you wander from museum to gallery, along Victorian arcades and bustling streets, across vast parks and down cobbled alleys. The contrasts are endless: next to every historical sight, there’s a skyscraper gleaming with the confidence of modern life. Discovering these contrasts is one of the greatest pleasures of the city.